How to Make New Sales with Website Tracking
Each time someone visits your website, they leave a footprint. One set of tracks is all you need to identify potential customers and make new sales from those visits. But how do you go about finding these footprints?
Our website tracking software records every visitor who clicks on your website, sees where they go and organizes the data in a way that’s easy to understand. Sounds too good to be true, right? Well, it’s not!
Let’s look at each way the software can help you make new sales so you can take your business to the next level!
Identify Hot Leads
Cold calls are a tough business but website tracking can help heat things up. With our tracking software, you’ll be alerted each time a new business lands on your site – footprint number one. Don’t bother going to Google to painstakingly locate their contact information because our software instantaneously delivers email addresses, phone numbers and LinkedIn profiles of the visiting company’s decision makers – footprint number two.
Within seconds of the visit, you’ll have a new hot lead and contact information ready to go. As a game-changing upgrade to cold outreach, sales teams can now reach out to engaged companies that are aware of the brand and are researching the market. But before you strike the iron, we have a few more footprints to uncover.
Curate the Perfect Pitch to Make New Sales
Selling to a potential customer is a heck of a lot easier when you know exactly what they’re looking for. Our website tracking software keeps a close eye on the movements of your website’s visitors so you can curate the perfect pitch. You’ll be able to see which products, packages or services they viewed and which they ignored – footprint number three.
When you call the hot lead, you can skip all the funny business and dive straight into a well-tailored proposal as discussed in this call approach video.
Enhance the Website Experience
Website tracking isn’t just about identifying hot leads and curating pitches – no, no, no. It’s also a tool to help marketing teams optimize the website into a fine-tuned machine that converts clicks into sales. The software will show you how visitors navigate through your site and where they seem to be losing interest – footprint number four. Take that feedback, make little tweaks, like simplifying the layout and adding call-to-action buttons, and make new sales.
Create Tailored Content for an Identified Audience
Without knowing the demographics of your website’s visitors, it’s hard to judge what style of content to make. The tracking software identifies potential customers’ industries, interests, locations, business sizes and more. It’s like adding another brush stroke to a portrait of your ideal target audience – footprint number five. You can then tailor your content in a way that relates to buyers and bring in new sales!
Make New Sales with Website Tracking Today!
We live in a competitive world where everyone is looking for a way to get a leg up on the competition. Well, our website tracking software is a golden ticket that more and more businesses are implementing each day. As of now, it’s a best-in-class tool to identify hot leads, optimize your website experience and convert visitors into long-lasting clients. Remember, one footprint is all you need!